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Welcome to Serve Legal

Discover Serve Legal's journey from inception to industry leader. Meet our dedicated team, each contributing to our mission of promoting responsible trading and safeguarding young people. Explore client success stories and testimonials showcasing our commitment to excellence.

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Notre histoire

Founded out of necessity, Serve Legal emerged when co-founders Ed and Julian faced challenges with compliance and regulation. Frustrated by the lack of cost-effective solutions in the market, they took matters into their own hands to ensure their business stayed afloat.

Since its inception, Serve Legal has evolved into the premier provider of compliance auditing services in the UK & Ireland. Conducting over 200,000 audits annually, we deliver unparalleled service to clients in the retail and hospitality sectors.

In early 2006, Ed Heaver and Julian Sargeson were alcohol retailers with a problem. The local authority had found one of their sites to be consistently serving underage people.

Ed and Julian wanted to check the training of their staff, measure their site performance and demonstrate to the authority that they were taking the issue seriously. They couldn't find a company providing a cost-effective service, so they decided to do it themselves.

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And so, Serve Legal was born…

The business has since grown to become the market leading provider of compliance auditing services in the UK and Ireland, and a leading voice in the conversations around age-verification and food allergy policy.

We conduct around 18,000 audits per month, delivering for a highly-valued service for clients across the retail & hospitality sectors.

With a database of over 5,000 highly engaged, closely managed auditors, Serve Legal provide accurate reporting with 100% completion for sites all across the UK & Ireland - nowhere is too remote. Bespoke auditing programmes can be designed around business needs and adapted as required.

Meet the Team Leading our Mission

Discover the faces behind Serve Legal's success – our CEO and Senior Management team collated of passionate professionals who drive innovation, foster client relationships, and ensure operational excellence. Get to know the individuals who bring expertise, dedication, and a collaborative spirit to everything we do at Serve Legal.

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Kate Rand

CEO

Jenni Garratt
Jenni Garratt

Sales and Marketing Director

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Seth Uden

Operations Director

Ela Rygala Headshot
Ela Rygala

Finance Manager

Matthew Houliston Headshot
Matthew Houliston

Systems and Data Director

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Hannah Rees

Responsable RH

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100

%

UK and Ireland Coverage

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4500

+

Auditors Nationwide

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200000

+

Audits Annually

Nos prix

Ne vous contentez pas de nous croire sur parole, voyez les récompenses qui confirment nos prétentions à l'excellence. 

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Better Society Awards Finalist
Prix du bien-être des salariés
Prix de la philanthropie
Entreprise à impact de l'année
Prix "Tech for Good
Sans titre - 2025-02-20T154535.340
Finaliste Elite Business 2025

Prix Moneypenny du service à la clientèle de l'année 

Sans titre - 2025-02-12T140503.778
Lauréat du prix Elite Business 2025

Top 100 des PME - 8e au Royaume-Uni

GBA
Lauréat des Growing Business Awards 2023

Prix de l'expérience et de la fidélité des clients

FSB
Lauréat du prix FSB 2022

Prix de l'innovation commerciale et des produits

GGA
Finaliste des Golden Grocer Awards 2022

Initiative d'entreprise de l'année

GBA
Lauréat des Growing Business Awards 2022

Entreprise B2B de l'année

BCA
Prix "Business Champion" 2022 Finaliste

Prix de la communauté d'affaires

Our partnerships and memberships

Serve Legal work with several organisations to share knowledge and expertise, so we can continue to provide bespoke services to our clients. We also take great pride in our role as a Youth Friendly Employer and actively work with organisations that can help us improve our offer to the young people who work for us.

Client success stories

Our nationwide clients are continuing to see progress year after year. See how we can make a difference in your business!

Supermarket age verification and home delivery +33% compliance rate in 2 years of testing

Over the course of two years of testing, we witnessed a remarkable 33% increase in age verification compliance within supermarket chains. Through our rigorous auditing processes and tailored solutions, supermarkets have significantly enhanced their ability to verify the age of customers purchasing age-restricted products.

“This retailer has made impressive strides in changing the cultures around responsible retailing within their home delivery operation. They efficiently used learnings and best practice from their store compliance success to support staff in their home delivery fleet. Using the data insight gained from their audit programme, they pro-actively targeted areas of higher risk and successfully improved compliance in one of the more challenging environments for age verification.”

Les détaillants ayant des programmes éligibles peuvent être rassurés par les avantages de la garantie Serve Legal.

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99% Exécution du programme

Le respect des délais est notre priorité.

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Délai de 48 heures

Service rapide de l'audit au rapport.

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Précision des données de 99

Faites confiance à la précision de nos rapports.

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Demande de résolution de requête

Votre satisfaction est au centre de nos préoccupations.

sécurité
Sécurité des données

La confidentialité et l'anonymat sont garantis.

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Support de compte dédié

Soutien personnalisé.

Groupe
Employeur éthique

Une rémunération équitable et des horaires de travail flexibles.

l'environnement
Responsabilité environnementale

Mise en place de pratiques respectueuses de l'environnement.